Stories

Black and white photo of two friends trying on Artless organic cotton caps together, from the Artless: the People campaign

Campaign

Artless: the People

A month of portraits and conversations with the friends of the brand. The full Artless: the People series, photographed by founder Mick de Lint.

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Woman and child photographing themselves in a mirror with a vintage camera, both wearing Artless organic cotton dad caps

Artless Honors

Artless Honors: the launching campaign

The portrait series that launched Artless, shot by Mick de Lint and shown as a photo exhibition at Flint Space in Amsterdam on May 9th.

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Hands hand washing a sand Artless organic cotton cap in a sink with a soft brush

Care

How to care for your cap

Our caps are made to be worn again and again. A few simple habits keep the shape, the fabric and the fade looking their best for years.

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Wooden shelves stacked with cones of natural organic cotton yarn

Sustainability

What GOTS actually means (and why we bother)

Most caps are made from conventional cotton nobody asks questions about. Ours are GOTS certified organic. Here is what that means in practice.

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